Humans in the Loop — 2025 Social Impact Report

Social Impact Report 2025

Humans
in the Loop.

Connecting conflict-affected people to the global digital economy through AI annotation work, skills training, and community support — across five countries and counting.

We train so that skills outlast displacement.
We connect so that no one is left behind.
We annotate so that AI serves humanity.

The stories in this report are about resilience, hard work, and what happens when an industry decides to do things differently. We hope they stay with you.

— VESY DEYANOVA - DIRECTOR OF HUMANS IN THE LOOP FOUNDATION

2025 in numbers

A year of expansion, deeper earnings, and new geographies.

Total earnings
€238.7K
distributed across all partner locations
Avg. annual earnings
€1,421
per active annotator in 2025
Projects completed
153
100% on time · 4.5/5 client satisfaction
Women annotators
45.24%
across all active workforce locations
Course graduates
104
from instructor-led programs
Career counseling sessions
364
supporting 150 individuals across 14 countries

Who we are

A bridge between conflict
and opportunity

In 2025, global instability continues to affect millions of lives. According to the UNHCR, the number of people forcibly displaced by conflict and persecution has surpassed 120 million — a decade-long rise. Ongoing crises in Syria, Ukraine, Sudan, and Gaza, alongside escalating tensions in Lebanon, continue to drive humanitarian needs and economic hardship.

Humans in the Loop addresses this challenge by combining digital skills training with access to paid online work in AI and data annotation. Through this integrated approach, we create practical pathways for refugees and displaced individuals to enter the global digital workforce and rebuild their careers.

Our hybrid model — a for-profit company and a charitable foundation — shares the goal of enabling refugees, displaced persons, and asylum seekers to build new skills and acquire AI work experience, while encouraging a more human-centric approach to AI systems.

SDG 1: No poverty SDG 4: Quality education SDG 5: Gender equality SDG 8: Decent work SDG 10: Reduced inequalities
Multi-year goals
1
Women ≥ 50%Across all Foundation and Business pathways
2
Measurable shared valueAcross both commercial and social dimensions on all client projects
3
Market-aligned skillsMeeting defined quality and competency standards
4
Policy influenceContributing evidence and lived experience to fair and human-centric digital work dialogue
6/10
Fairwork Foundation Assessment Full marks for fair pay and fair management. Recognised for paying local minimum wage, excluding harmful task types, and strengthened contractual transparency.

A person behind the numbers

Olga Basha
Sofia, Bulgaria

Olga Basha

UX/UI Designer & Digital Marketing Graduate — Ukraine / Bulgaria

Olga is a 42-year-old mother of three with a passion for UX/UI design. Born in Kharkiv, Ukraine, she fled when war broke out and now lives in Sofia, Bulgaria. A university graduate in Biomedical Systems, her career had been interrupted by motherhood — until she discovered Humans in the Loop.

She joined HITL's Advanced Graphic Design (UX/UI) course, then went on to complete the Digital Marketing course — building a new professional identity in the digital economy from the ground up.

Today Olga works as a UX/UI designer, taking on freelancing projects including landing pages, mobile apps, and most recently a web platform for online education.

"Nowadays, the field doesn't stop evolving, and it is very hard to keep up. That is why HITL is very useful — it provides knowledge for free that is updated and relevant for upcoming professionals." — Olga Basha, Ukraine / Bulgaria
01
Work & Earnings

Paid, dignified work — across five countries

In 2025, HITL had 168 active annotators across all partner locations — Bulgaria, Syria/Turkey, Lebanon, Kenya, and Afghanistan. All 153 projects were delivered on time, achieving a 4.5/5 client satisfaction score.

Bulgaria had 29 active annotators, 75% of whom were women. Roia Foundation in Syria/Turkey contributed 82 active annotators completing 67 projects. In Lebanon, Anera engaged 10 annotators across 14 projects.

In 2025, HITL was assessed by the Fairwork Foundation, scoring 6 out of 10. We received full marks for fair pay and management, recognising our minimum hourly rate of €4.80/hour, exclusion of harmful task types, mandatory Worker Acknowledgement Forms, and a reinstated complaints mechanism.

"We received full marks for fair pay and management — reflecting our concrete commitments to worker welfare." — Fairwork Foundation Assessment 2025
€238K
Total distributed to workers in 2025
168
Active annotators
153
Projects completed
4.5/5
Client satisfaction
€4.80
Min. hourly rate
Annotators by location
Syria / Turkey
82
Bulgaria
29
Lebanon
10
Kenya
12
Afghanistan
7
Women %
45.24%
02
Skills & Training

Building careers, one skill at a time

In 2025, HITL's training portfolio expanded significantly, from foundational English through to Generative AI and Video Editing. The HITL Stars English program ran four cohorts, graduating 52 participants with an 88% female participation rate and a consistent 4.6/5 satisfaction score.

New courses launched this year included Generative AI, Digital Marketing Hybrid, and Intro to Video Editing. A milestone launch was the AI Innovator Pathway, an intensive program developed in partnership with Subul and launched in October 2025, enrolling 20 participants in a curriculum spanning AI Engineering, Design Thinking, Business Architecture, and Web Development. This pathway represents HITL's most advanced training offering to date, bridging digital skills with real-world AI application.

Self-paced courses reached 169 participants across 11 updated and newly added courses, with 51% women, the strongest gender balance in any HITL program stream.

Stephen Losee
Stephen Losee
Video Editing Graduate — Turkana, Kenya
A creative professional with experience in 3D animation and graphic design, Stephen had no formal video editing training until he joined HITL. Shortly after completing the course, he landed his first freelance gig editing vlogs for a Dubai-based creator through a WhatsApp pitch.
"I went from doubting my abilities to creating edits I was genuinely proud of."
273+
Total training participants (instructor-led + self-paced)
CourseStudentsGradsRating
HITL Stars — English A1
20
16
4.6/5
HITL Stars — English A2 (Jan)
16
9
4.6/5
HITL Stars — English A2 (Apr)
18
12
4.6/5
HITL Stars — English B1
20
15
4.6/5
Generative AI
20
19
4.6/5
Digital Marketing — Hybrid
23
15
4.7/5
Intro to Video Editing
10
7
4.8/5
Self-paced courses
169
51%
AI Innovator Pathway
20
20
4.8/5
88%
Women in HITL Stars
20
AI Innovator Pathway students
03
Community & Wellbeing

Beyond work — building belonging

In 2025, HITL delivered 364 career counseling sessions to 150 individuals across 14 countries. The program — available in English, Arabic, and Ukrainian — achieved a 4.6/5 satisfaction score, and 41 beneficiaries secured job opportunities as a direct result.

The Language and Career Bridge program supported Ukrainian beneficiaries with English Speaking Club sessions (17 participants, 4.2/5), and the English Language Partnership Program (12 participants, 5/5). Four career webinars engaged 51 participants on topics from LinkedIn branding to social entrepreneurship.

The HP "40 Days of Doing Good" program matched 19 HP employee volunteers with 14 HITL beneficiaries in Bulgaria, focusing on market awareness, professional branding, and language skills. Ahead of the mentorship, beneficiaries completed a dedicated career counselling preparation session — covering skills self-assessment, career mapping, and goal-setting — so they could enter each mentor meeting with clarity and purpose.

We held 18 community events in 2025, engaging 389 individuals across topics from mental health to digital safety, professional branding, and interview skills.

Nour Al Houda Mostafa
Nour Al Houda Mostafa
Mathematics Graduate & ESC Member — Lebanon
A 26-year-old mathematics graduate with a master's degree and data annotation certification, Nour joined the HITL Stars English B1 course — "the best English course I ever took" — before joining the English Speaking Club.
"I see a lot of opportunities that need someone fluent in English — that's why I liked improving my English skills with HITL."
364
Career counseling sessions in 2025
150
Individuals in counseling
41
Secured job opportunities
14
Countries covered
62%
Women in counseling
18
Community events
389
Event participants

Community events highlights

Masterclass
Masterclass: Building a Strong Brand
Dec 4, 2025 · 28 attendees
Ask the HR
Ask the HR with Elena Radeva
Sep 26, 2025 · 19 attendees
How to Present
How to Present Convincingly in Job Interviews
Jul 22, 2025 · 31 attendees
Counseling satisfaction
Overall score
4.6/5
ELPP
5/5
Speaking Club
4.2/5
04
Gender Equity

Closing the gap, one programme at a time

Gender equality is not a side commitment at HITL — it is written into our Theory of Change. Our goal is women comprising at least 50% of participants across all Foundation and Business pathways.

In 2025, 43.14% of annotation workers were women — reflecting the structural challenges women face in regions of active conflict. However, our training programs tell a stronger story: female participation in instructor-led training reached 48.18% — near gender parity.

The HITL Stars English program achieved an exceptional 88% female participation rate. Bulgaria's annotation workforce was 75% women. The Language and Career Bridge program was majority-women throughout.

Remote digital work lies at the heart of our approach — offering women the flexibility to pursue professional growth while balancing their roles within families and communities.

Mariam
Mariam
French Teacher & HITL Stars Graduate
A dedicated French teacher with over 10 years of experience, Mariam joined the HITL Stars B1 program to strengthen her English. She has since recommended the program to five friends.
"This program gave me the chance to communicate more confidently."
48.18%
Women in instructor-led training programs
43.1%
Women annotators (all locations)
88%
Women in HITL Stars
75%
Women annotators in Bulgaria
62%
Women in career counseling
Women participation by programme
Instructor-led
48.2%
HITL Stars
88%
Self-paced
51%
Career counselling
62%
Bulgarian annotators
75%
Annotators overall
43.1%

Annotation training & pilots

Expanding into East Africa

2025 marked HITL's pivotal expansion into Uganda and Rwanda — bringing the digital economy to refugee camps and urban youth alike.

🇺🇬
Uganda Pilot
In partnership with StartHub Africa · Supported by ILO
40
Participants (2 cohorts)
42.5%
Women
$8K
Income generated
4.5/5
Satisfaction
  • 6-week intensive hybrid curriculum in Kampala and Nakivale Refugee Camp
  • 65% of participants held refugee status
  • Advanced annotation techniques: LiDAR, Video, and Semantic Segmentation
  • 20 participants (50%) advanced to Hybrid Generative AI training — 90% graduation rate
  • $200 per person through paid mock project mirroring real HITL tasks
🇷🇼
Rwanda Pilot
In partnership with Resilient Global Technologies · Supported by Save the Children
10
Participants
40%
Women
100%
Refugee status
4.8/5
Satisfaction
  • 6-week deep-skilling pilot in the Mahama Refugee Camp
  • Advanced annotation: Polygons, Semantic Segmentation, LiDAR, Video Annotation
  • Modules on Ethical AI and Cybersecurity
  • Paid mock project with professional quality control (QC) standards
  • Exceptional 4.8/5 satisfaction — highest of all 2025 programs

Beneficiary Advisory Board

Community voices
shaping our programs

Established in 2022, the Beneficiary Advisory Board (BAB) ensures HITL's programs are grounded in the lived experiences of our global community. The board acts as a structured feedback loop across five regions: Bulgaria, Lebanon, Syria/Turkey, Kenya, and Afghanistan.

Following the democratic elections in 2024, the board maintained high stability throughout 2025. The four members recruited in 2024 completed their full tenure alongside our long-standing representative from Afghanistan — enabling deeper collaboration and more nuanced understanding of regional needs.

BAB members meet monthly with HITL leadership for one-hour strategic consultations and complete monthly paid assignments: conducting annotator surveys, organising local community events, and proposing new training modules.

In 2025, members also developed high-level professional skills — cross-cultural moderation, professional English, community feedback management, and remote teamwork — making the BAB a genuine leadership incubator.

5
Regions represented
12
Monthly consultations
Board regions
Bulgaria · Lebanon · Syria/Turkey · Kenya · Afghanistan
BAB events 2025
Mental Health Importance (Nov 3, 18 attendees)
Digital Safety and Rights (Mar 17, 16 attendees)

Foundation team

The people driving
what comes next

Vesela Deyanova
Vesela Deyanova
Foundation Director
Iuliia Holovchenko
Iuliia Holovchenko
Learning & Development Coordinator
Eid Al Abdullah
Eid Al Abdullah
Career Development & Engagement Specialist
Huthifa Bakeer
Huthifa Bakeer
Project Development, M&E Specialist

Looking ahead

2026 and beyond

2025 demonstrated that our model works — and that it scales. The Uganda and Rwanda pilots prove that HITL's approach can be adapted to entirely new geographies, even in refugee camp settings, with exceptional results.

In 2026 we will focus on deepening the impact of these pilots, expanding the AI Innovator Pathway in partnership with Subul, and continuing to grow our annotator workforce toward fairer wages and more consistent earnings.

The Fairwork Foundation's assessment gives us a clear roadmap for improvement — particularly around fair representation. We are committed to pushing our score higher and to being transparent about where we still fall short.

The multi-year grant from The Conduit and Belron Ronnie Lubner Charitable Foundation ensuring the stability of our core programs as we grow. We are grateful to every funder, partner, and volunteer who made 2025 possible.

Africa expansion
Building on Uganda and Rwanda pilots — scaling both programs with existing and new partners in the East African ecosystem
AI Innovator Pathway
Scaling the AI Engineering, Design Thinking, and Web Development program launched with Subul in October 2025
Fairwork progress
Continuing to improve our score — particularly on fair representation — guided by the 2025 assessment findings

Funding & partners

The funding partners who make it possible

The Conduit
The Conduit / Belron Ronnie Lubner Charitable Foundation
Reaffirmed commitment with a multi-year grant, ensuring long-term stability for HITL's core programs.
EBRD
European Bank for Reconstruction and Development (EBRD)
Funded the Language and Career Bridge program, providing critical linguistic and professional networking support to Ukrainian beneficiaries.
ILO
International Labour Organization (ILO)
Supported the 6-week Uganda digital upskilling pilot in Kampala and Nakivale Refugee Camp, connecting 40 youth to the global AI economy.
Save the Children
Save the Children International
Supported the specialized Rwanda pilot in the Mahama Refugee Camp, achieving the highest satisfaction score (4.8/5) of any 2025 program.
Andan Foundation
Andan Foundation
With the Andan Prize for Innovation in Refugee Inclusion (awarded end of 2024), HITL developed and delivered the first and second editions of the HITL Stars program.
HP
HP
Powered the Digital Careers for Refugees initiative — 19 HP employee volunteers matched with 14 HITL beneficiaries in Bulgaria for professional mentoring.

Partner organisations

Roia Foundation
Roia Foundation
Syria & Turkey
Partner since 2019
Anera
Anera
Lebanon
Partner since 2023
Learning Lions
Learning Lions
Kenya
Partner since 2023
BrightPoint
BrightPoint
Afghanistan
Partner since 2021

Appendix — full data

Detailed figures for funders & partners

All figures correspond to the 2025 reporting period. Data collected via quarterly annotator surveys, partner reports, course M&E records, and beneficiary interviews.

Annotator workforce
Active annotators
168
Syria / Turkey (Roia)
82
Bulgaria
29
Lebanon (Anera)
10
Women annotators
43.14%
Min. hourly rate
€4.80
Avg. annual earnings
€1,421.22
Total distributed
€238,764.50
Projects & clients
Projects completed
153
Roia projects
67
Anera projects
14
On-time delivery
100%
Client satisfaction
4.5/5
Fairwork score
6/10
Training — Instructor-led
Total participants
168
Total graduates
104
Women
48.18%
Satisfaction (avg.)
4.66/5
Training — Self-paced
Total participants
169
Courses available
11
Women
51%
Satisfaction
Training — Pilots (Uganda & Rwanda)
Total participants
50
Uganda participants
40
Rwanda participants
10
Into paid work
50 (100%)
Women
41.5%
Satisfaction (avg.)
4.65/5
Community & counseling
Counseling sessions
364
Individuals reached
150
Countries covered
14
Women in counseling
62%
Jobs secured
41
Satisfaction
4.6/5
Community events
18
Event participants
389